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Subtotal
$57
Total:
$57
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Sales From White Paper or Guide

At the end of this module you’ll be able to: Create your guide or white paper Use it to get new leads or get existing prospects to engage with you and take the next steps in the sales process Know how to leverage the white paper or guide and get the most out of it

Subtotal
$57
Total:
$57

Join the free 7 Marketing Basics Facebook group

Kokoro Marketing, Inc. • www.kokoroinc.com • hello@kokoroinc.com 

PO Box 207 Nevada City CA 95959 USA • Tel +1 (530) 203-5703


Cindy’s book, “7 Marketing Basics,” might be the most concise and precise presentation of marketing basics ever written. These seven elements of marketing are so concisely and succinctly presented that, whether you take one or take them as a whole, they will help your marketing efforts.

— Chris Krugler

Silicon Valley Marketing Consultant


“7 Marketing Basics” is very engaging and highly readable. If you are looking for a marketing book written in everyday language with plenty of guidance for business owners, this is it! The Bonus Materials and Resources are worth the price of the book. Highly recommend!

— Barbara Jones

Small Business Automation


With her “7 Marketing Basics” book, Cindy takes something that’s big and scary for many people and makes it easy and — dare I say it? — FUN! This book encompasses something I can only call “the Cindy magic,” and I love it! The book very coherently puts in place everything Cindy has done since we started working together, and it really helps me understand what’s behind every campaign, suggestion, and question she ever asked me.

— Danna Mann

Director of Marketing Operations & Events

TAG V.S.

What’s refreshing about “7 Marketing Basics” compared with other marketing books in this genre is that Cindy charmingly relates her methodology with many real-world examples of the situations and day-to-day challenges facing business owners. You can’t help but have a wide grin on your face and be convinced after reading her techniques. A highly recommended read, this book is a valuable guide to marketing for entrepreneurs and small-business owners who want to be successful in today’s competitive market. It is concisely written with easy-to-follow steps and bonus templates taken from Cindy’s proven success formula.

— Saifudin Sani

Entrepreneur and Tech Expert


The tools and tips that Cindy shares throughout “7 Marketing Basics” are actually life-changing. Not only does she share them, but she teaches you in a way that anyone can understand. Her perspective on these marketing basics is enlightening and most of all, encouraging.

— Lindsey Ardmore

Business Strategist and Automation Expert

Star Tower Systems


Cindy understands that the key to success is providing simple, meaningful information about products, technology, and the market to your prospects and customers. She knows what works and what doesn’t, and her guidance can bring real results in terms of visibility and sales. Cindy has the right approach to modern marketing in today’s over-communicated-with-no-real-substance world, and “7 Marketing Basics” presents some of her best techniques and tactics.

— Stephane Billat

General Manager

DekTec America


“7 Marketing Basics” narrows down simple, actionable steps that are sure to set you up for success with a solid foundation for marketing your business.

— Jillian Littlejohn

Sparkle Solutions


Cindy is living proof of her “do less and double your results” strategy. She’s the minimalist of marketers, keeping what matters and getting rid of the rest. No wonder she always looks so relaxed. She’s on to something.

— Carol White

Owner/Web Designer

Winter Street Design Group


Cindy’s “7 Marketing Basics” really hits the mark for marketing teams of any size or focus. By breaking down processes that can sometimes seem daunting or too time-consuming into simple, manageable tasks, this guide makes repeatable marketing ROI achievable for so many. And that’s the key that so many of us marketers forget, unfortunately, when we’re so caught up in ticking off to-do items. It’s all about converting our marketing efforts into new customers and sales. Cindy has presented a plan that will help you ensure you’re staying on the right path.

— David Cohen

Vice President, Marketing Communications

Grass Valley


“7 Marketing Basics” delivers on the content’s promise, and its writing style is wonderfully friendly, engaging, and easy-to-read. I definitely learned from this book, and it has me thinking how I could better market myself.

—  Bob Kovacs

Filmmaker, Videographer, Editor and Tutorial Maven

“7 Marketing Basics” is great. It is easy to read and authentic, reading just the way Cindy speaks. It’s so cool that she has written a book on her passion, and she has done it well. The white paper section is excellent, and the webinar section is very, very good. In fact, I liked learning about all seven of the Marketing Basics.

— Kevin M. Joyce

Zer0 Friction Officer

TAG V.S.


Every year, many new marketing books are released, and most of them present a complex and confusing “Rah! Rah!” message that would require an army and a lot of money to execute. It is refreshing to read a marketing book that is not only excellent and sensible but also easy to read. Anyone who runs a small business (like I do) can learn and execute the thoughts and ideas presented in “7 Marketing Basics.”

— MC Patel

Serial Entrepreneur

CEO of Emotion Systems


Cindy Zuelsdorf has taken the complex world of digital marketing and broken it down in easily actionable steps. With her “7 Marketing Basics,” she’s shown you exactly what to do when you’re part of a smaller staff that wants to make a big impact in less time. By reading this book, applying the learning, doing the Marketing Basics Challenge, and tracking your results, you’ll see that you’re spending fewer hours focused on marketing tasks while making a greater impact. This will be one of the best investments you make all year! Thank you, Cindy, for sharing your wisdom with us yet again!

— Shell Vera

Voice Discovery Coach and Writer